Featured Blog Posts
Press at nonprofit galas
Every nonprofit does events. Events are a great way to show your supporters what you do and how you are changing the world for the better. At the same time, every nonprofit believes what they do is so newsworthy that the press will come out in the evening and cover their event. Often they do, […]
Nonprofit public relations and marketing
Is it possible to attract media coverage for a nonprofit fundraiser event? I ask the question because every nonprofit holds fundraisers, whether in-person or online, and everybody wants media coverage. The harsh reality is that media turnout in a large market like Los Angeles for an evening fundraising event is difficult unless it has one […]
When is a crisis a crisis?
Crisis public relations firms are often retained to do two things. Either keep their client out of the news, or help their client respond to negative allegations. The key to an effective crisis PR strategy is timing. If an organization believes there is a threat to their reputation, they want to be ready. We’ve all […]